New York Post - Jul 2018

New York Post - Jul 2018

"For female anchors, it’s all about volume — hair height can slim a face and fight the flattening effect of 2-D TV. Hairstylist Gregg Giannillo uses a crimping tool called Voloom Rootie the Rootlifter ($129.99) — a recent update of a ’90s-style crimper.
“It looks like a flatiron, but it has teeth that fit into each other on both sides of the iron,” says Giannillo, who works with Lara Spencer at ABC’s “Good Morning America.”
He uses it to crimp roots just around the part, leaving a section of uncrimped hair that he then flips over the treated areas. And there you have it: plenty of height, sans shellacking with spray."

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VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume
VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume

VOLOOM 2.0 Hair Volumizing Iron: 3 Sizes to Customize Your Volume

Regular price$139.99
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A new 5-star fan-favorite hair tool is taking TikTok (22M+views!), and the influencer world by storm – the VOLOOM Hair Volumizing Iron.  Unlike any other hair tool ever invented, VOLOOM is designed exclusively to add lush, gorgeous healthy volume to any hairstyle – and last for days.

With VOLOOM 2.0, we’ve made it even easier to achieve luxurious volume by adding 50% more volumizing platforms.  You’ll have effortless, better-than-a-blow-out volume that will stay bouncy, and voluminous until your next shampoo.  And you’ll find that you need to shampoo and heat-style your hair far less often with VOLOOM because your hair never goes flat.  That not only saves you time but means your hair will get healthier over time with less damaging washing, blow-drying, and heat styling. It’s a win-win.

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